Matthews has always punched above its weight. This tight-knit community just southeast of Charlotte is home to a thriving small business scene — from the shops near Stumptown Park to the offices along Independence Boulevard. Here's what a website costs for a Matthews business in 2026.
Key Takeaways
Basic business websites cost $1,500-$5,000. That covers custom design, development, and launch for a standard Matthews business site.
DIY builders cost $200-500/year but limit growth. Wix and Squarespace save upfront but hurt SEO performance and conversion rates.
Ongoing costs run $50-200/month. Hosting, maintenance, SSL certificates, and content updates add up regardless of platform.
Custom builds deliver the best ROI. Higher upfront investment but faster load times, better SEO, and more conversions.
The cheapest site isn't the cheapest long-term. A $500 site that doesn't convert costs more than a $3,000 site that pays for itself.
Why Matthews Businesses Need a Website
Matthews sits right on the Mecklenburg-Union county line with easy access to I-485 and Independence Boulevard. The population hovers around 32,000, but you're really serving the entire southeast Charlotte corridor. Stumptown Park, the Matthews Community Farmers' Market, and the walkable downtown give it a community feel that attracts families and small business owners alike. Clutch's web development survey shows that businesses in tight-knit communities like Matthews benefit significantly from professional web presence. The Town of Matthews website has resources for local businesses looking to establish their presence.
The Matthews small business community is one of the strongest in the metro. But with Charlotte creeping closer every year and chains moving into the Sycamore Commons and Windsor Square shopping areas, independent businesses need every edge they can get. A professional website is that edge.
Need a website for your Matthews business? Get a free quote from Digitalwiz →
Website Pricing in Matthews, NC
DIY: $0 - $500
Wix or Squarespace at $16-40/month. Fine for a personal project, but Matthews customers expect professionalism. A clunky DIY site can hurt more than help when you're competing with established businesses along Trade Street. According to SBA's online business guide, professional web presence is essential for competing effectively.
Freelancer / Small Agency: $1,500 - $5,000
The sweet spot. A custom site with local SEO targeting Matthews and southeast Charlotte. Digitalwiz builds websites in this range for Matthews businesses — designed to rank for local searches and convert visitors into customers.
Premium Agency: $5,000 - $20,000+
Full-service builds with branding, copywriting, and strategy. Makes sense for medical practices, real estate offices, and established businesses that need their website to be a lead generation machine.
💡 Digitalwiz Builds for Matthews
Custom websites starting at $1,500. No templates, no cookie-cutter designs. See what we can build for you →
Web Design Matthews NC — Cost Factors
- Page count: 5-page sites are standard. Additional pages $200-500 each.
- E-commerce: +$1,000-5,000 for an online store
- Booking features: +$300-1,000 for scheduling integration
- Custom design: More expensive than templates but builds local brand recognition. Google's page speed research confirms that custom-built, optimized sites significantly outperform DIY templates.
- Local SEO: Matthews-specific keyword targeting: $500-2,000 setup
Ongoing Costs
- Hosting: $10-50/month
- Domain: $12-15/year
- Maintenance: $50-200/month
- Content updates: Free (DIY) or $50-100/hour outsourced
Website Cost Matthews NC — FAQ
How much does a basic website cost in Matthews?
A professional 5-page site runs $1,500-3,000 from a local freelancer. Add $200-500/year for hosting and domain.
Why hire a local Matthews web designer?
Someone who knows Matthews understands the community, the competition, and the search patterns. They'll target keywords that a remote designer would never think of — like "near Stumptown" or "Independence Blvd."
What's the timeline for a Matthews business website?
2-4 weeks for a freelancer build. 4-12 weeks for a full agency project. Most Matthews businesses are up and running within a month.
Ready to get your Matthews business online?
Free consultation — no pressure, just honest advice.
Contact Digitalwiz →Bottom Line
Matthews is a community that supports local businesses — but those businesses need to be findable online. A $1,500-5,000 investment in a professional website pays for itself fast when you start showing up in local search results. If you're also looking for the best web design company in Matthews, or wondering if you need SEO for your Matthews small business, we've got you covered.
Full pricing guide: How Much Does a Website Cost for a Small Business? See nearby: Charlotte | Mint Hill.
Need a Website for Your Matthews Business?
Digitalwiz builds custom websites for Matthews businesses starting at $1,500. Local expertise, real results.
Get Your Free Quote →